• Icon Medical is a company focused on the Sports Medicine Industry, School Health Departments, Recreational Activities, Youth Athletics, Military Bases, Olympic Sports, etc.
• Icon is deliberate with its sales and marketing action benefiting the patient, the care-giver, the manufacturer and the industry.
• We are the “difference-maker” since no other company or no one has introduced more products and equipment to the sports medicine industry than the individuals that are Icon Medical.
• We have traction and history creating the product and equipment demand for some very meaningful products that have proved essential to the industry – Super Foam, Exoclear, Memory Foam, Tweezer Man Implements, Welch Allyn’s Portable ECG and Macroview Otoscope, the Portable Cooler Stand, WaterBoy products, the Cool Cape, Thin Flex Tape, Cutinova Hydro, Foam Mini Kits and so many more.
• We are bold. We take chances. We pride ourselves in being unorthodox in our approach.  Our focus is on results.
• Icon Medical is tactical. We know how to be successful marketing sports medicine products/equipment. Our track record speaks for itself. Our reputation in the industry is unmatched. Our enthusiasm for the business is daunting. We have no “A-Game”. Our “game” is so much more than that.

John Miller broke into the sports medicine industry in 1994 when he purchased Econoline Products, Inc. from George and Grace Watson, two of sports medicine’s earliest manufacturers and supporters. George Watson introduced many products to the industry, most notably, Econowrap (pre-wrap), Heel & Lace Pads, Super Foam and Memory Foam. Miller added to what the Watsons started and expanded Econoline’s product line and its customer base. Under Miller’s guidance and lots of dedication from Econoline’s long-time manufacturing supervisor, Doug Patterson, Econoline became a national sports medicine competitor filling the needs of the athletic training room and flourishing as a foam and felt innovator and provider.

After owning and operating Econoline for six years Miller merged Econoline with School Health Corporation and became its National Sales Manager for the School Nurse and Sports Medicine Industries. Miller had other roles too, serving as School Health’s President of Sports Health, a division of School Health Corporation and President of the Econoline Products division. Miller enjoyed a long and prosperous career with School Health expanding their business in both the school nurse and sports medicine industries. Miller worked with and expanded the Sports Health sales force to include some of the industries best Tom Rokovitz, Peter Hovorka, Brian Matix, Jim Garofalo, Amy Bauer, Bonnie Bozeman and John Johnston. Sports Health became one of the premier sports medicine distribution companies working with high schools, colleges and pro teams across the country, developing much success in several significant markets – Professional Hockey, Professional Football, Major League Baseball, Professional Basketball, the Atlantic Coast Conference, the Southeastern Conference, the Southern Conference and the Big TEN Conference, Pac 10 Conference, Big EAST Conference, Mountain West Conference, National Athletic Trainers Association, College Athletic Trainers Society.

Over the years, Miller has become the “go-to” guy for manufacturers that want to introduce new products/equipment into sports medicine or for manufacturers that require some additional assistance marketing their products/equipment to athletic trainers and/or physical therapists. It is because of Miller’s interest and success marketing and selling new products in the industry that he organized and started Icon Medical, LLC, a manufacturer’s representative company focused on the sports medicine industry contracting with a select group of manufacturers to represent their products/equipment in sports medicine.

Icon Medical will market their products through the major sports medicine distributors of the industry and work directly with those companies by working with their sales teams, their marketing departments, their purchasing departments, the industries’ athletic trainers, physical therapists, coaches and athletic directors. Icon Medical will only sell through distribution and support those distributors carrying the Icon Medical lines of products.

Tom Rokovitz is truly one of those “old school” salesman who is so sincere about his work and the products he represents that you think to yourself there is no way anyone in the world can love what they do that much. Tom attended Miami University in Oxford, Ohio, where he served as an athletic training student under Head Athletic Trainer Ken Wolfert. After graduating Tom embarked across the country pursuing different employment opportunities until landing a sales position with Micro Bio-Medics where he performed the duties and responsibilities of General Manager located in California and then on to Florida. Tom Rokovitz, otherwise known as Rock, T-Rock, Tommy Rock, has become very well known primarily because of his dedication and service to his sports medicine customers and for his continued support of the industry he loves.

 Tom worked for Micro Bio-Medics, which became Henry Schein, Inc. where he managed several sales support personnel, his long list of customers and their distribution center. After 14 years with Micro and Schein, Rokovitz joined Miller at Sports Health where they teamed-up together and created even more fun and excitement in the industry at trade shows, on sales calls, introducing products and equipment and simply satisfying their customers like never before.

Rokovitz has most recently joined Miller at Icon Medical where his challenges will be marketing the products and equipment Icon represents through trade shows, product education, product demonstrations, presenting product information, etc. No one can out-sell Tommy Rock and now he can enjoy selling and supporting the distributors working with Icon by insuring their interest and use of the products and equipment under the Icon Medical brand in the sports medicine industry.

You may visit the following Icon Medical Departments for any information and/or service:

- Executive Management ... 704 814-4629, extension 101

- Administration ... 704 814-4629, extension 102

- Sales Management ... 704 814-4629, extension 201 

- Marketing Department ... 704 814-4629, extension 202

- Customer Service Department ... 704 814-4629, extension 203

- Facilities Management ... 704 814-4629, extension 301

- Logistics Department ... 704 814-4629, extension 302

- Fabrication Division ... 704 814-4629, extension 303

- Legal Department ... 704 814-4629, extension 401

- Fun Department ... 704 814-4629, extension 501